List of Big Failed Digital Technology Companies – As we know that today the world of technology is increasingly widespread and many are very interested in it. One type of technology that is widely discussed is the type of digital technology. Technology is a broad industry and can be explored in various forms of products. For the hardware class, gadgets, especially smartphones, are the types of products most often tested by a number of technology companies. Unfortunately, not all technology companies are successful in executing their ambition to enter this rather difficult market.
Some of them fail for a number of reasons ranging from poor marketing, problematic operating systems to unsightly designs. Here are some tech companies that failed in the smartphone industry.
Motorola had become one of the largest companies with more than 150 thousand employees and its own place in the ordinary mobile phone industry. However, this American-based company “collapsed” after the birth of smartphones more than a decade ago. Motorola actually had time to try the smartphone industry, but the decision did not end well.
Motorola failed for many reasons, one of which was like not switching to 3G when the others had. However, the current smartphone made by Motorola is not entirely bad, although in terms of quality, it is still below others such as Samsung or even Apple.
Simply put, LG failed in the smartphone industry through their own fault. Many users think that LG does not try as much as possible when making a smartphone. Their cellphones are less impressive and seem rushed, especially the G4 which was released in 2015. The series had a bootloop problem, which made it suddenly restart itself.
In addition, giving old updates and only minor modifications to each new cellphone is also one of the problems that further worsens LG’s image in the smartphone market. With conditions not getting better, in April this year, LG finally decided to completely exit the smartphone industry.
Another name that succeeded in the era of old cellphones but failed when the transition to smartphones or smart phones was Nokia. Nokia itself first tried the smartphone industry in 2011 when it released the first generation Lumia. The phone was well received, but since then, Nokia’s journey in the smartphone industry hasn’t been smooth sailing.
With companies like Samsung and Apple constantly bringing out new innovations, Nokia seems to be sinking because it can’t offer anything like it. The problem even continues to this day where various mobile phones made by Nokia are considered to have specifications that are not much for a price that is considered too high.
As one of the largest technology companies, it’s no wonder that Amazon was interested in trying to enter the smartphone industry through the Fire Phone in 2014. But just like many companies debuting in the smartphone industry, Amazon has also failed.
The biggest reason why the Fire Phone wasn’t accepted was the fact that it didn’t support as many apps as other phones. In addition, users also see that what the Fire Phone has to offer is not impressive and nothing more than a gimmick. The price that Amazon set for the Fire Phone at that time was also expensive, for the size of a company that was just making smartphones.
Google cannot be called a failure in the smartphone industry, but the smartphone that the company founded in 1998 clearly did not have a significant impact on the smartphone industry itself. Poor marketing is one of the biggest factors, aside from a number of camera and connection issues across some of their Pixel series.
In addition, series like the Pixel 4 are also not even available in some countries, which makes the sales figures far from good. Google is actually quite good at developing the Pixel from one series to another, but for one reason or another, users are not really interested in buying it.